New York Bridal Fashion Week

Wearable Art: Yellow by Sahar’s Bold and Unique Bridal Collection

 

Are you a bride-to-be looking for a wedding dress that defies tradition and represents your unique personality? Look no further than Yellow by Sahar, the new wedding dress brand that is making waves in the bridal world.

Yellow by Sahar was founded by Sahar Fotouhi, a designer who is determined to celebrate the independence and individuality of women through her designs. With a bold and daring color palette that features the fearless color of yellow, Yellow by Sahar offers brides a chance to break away from the traditional white wedding gown and choose a dress that truly represents their character.

But Yellow by Sahar is more than just a wedding dress brand; it is a celebration of the “happiest day of a woman’s life”. Sahar Fotouhi’s designs are created to represent the ambitions and dreams of every bride, with a combination of original artistry and traditional elements that are imbued with modern concepts.

Each Yellow by Sahar creation is a work of art that is full of emotion, innovation, and glamour. No detail is overlooked in the design process, from the minimalistic square yellow label to the luxurious velvet yellow hangers. Every aspect of the gown is carefully crafted to ensure that it represents the bride’s personality and dreams.

The gowns themselves are created with the most luxurious French and Italian fabrics, embellished with French laces that touch on the delicate yet dominant side of a Yellow bride. Each design is a masterpiece that represents the most diligent care and craftsmanship.

Yellow by Sahar is the perfect choice for the bride who is looking for a dress that transcends tradition and represents her individuality. So if you’re ready to break away from the norm and embrace your true self on your wedding day, look no further than Yellow by Sahar.

Sahar Fotouhi is a highly accomplished designer and fine artist who has built an impressive career in the fashion industry. Her talent was evident from an early age, and she earned a full scholarship to the prestigious Parsons School of Design where she completed her undergraduate studies.

Since then, Sahar has worked alongside some of the biggest names in the industry, including Thom Brown, Tory Burch, and Marc Jacobs. Her expertise in artistic design, couture, and textiles has made her a valuable asset to these high-end brands. Sahar’s career continued to flourish when she worked at the Max Azria Atelier for Runway, where she honed her skills in luxury design.

Before launching YELLOW, Sahar was the Creative Director at Frankie, where she gained recognition for her sophisticated and carefully tailored designs, catering specifically to modern women. Sahar’s unique vision for the bridal industry integrates her knowledge of artistry with fashion design, creating wearable pieces of art. Her mission as a designer is for all brides to feel their intrinsic beauty and immeasurable worth from within, embracing their true selves.

Sahar’s background in fine art has given her a unique perspective on fashion design. She approaches each gown as a canvas, carefully considering the texture, color, and overall composition to create a one-of-a-kind masterpiece that celebrates the individuality of each bride. Her attention to detail and dedication to craftsmanship is evident in every Yellow by Sahar gown.

With her extensive experience and creative vision, Sahar Fotouhi has established herself as a force to be reckoned with in the fashion industry. Through her work with Yellow by Sahar, she is transforming the bridal world and empowering brides to embrace their unique personalities and style on their special day.


 

SPECIAL THANKS   

Designer: Sahar Fotouh,

Creative Director: Sahar Fotouhi, 

Stylist & Producer: Sahar Fotouhi, 

Photographer: Jentrie Bentley

Location: FD Photo Studio LA

Hair & Make-up: Anastasia Eisenberg,   

BTS Photography: Sven Etzelsberger  

Jewelry: Miu Miu

Headpieces: Yellow by Sahar and Prada 

Gloves: Yellow By Sahar, 

Shoes: Chanel, Miu Miu , and Valentino 

Models: Vilena – Sydney – Micheal, @bountymodels

Media Relations: ODA Public Relations @odapr  

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